ROLE:

Lead Designer

  • Collaborated cross multi departments with CitrusBit’s product team and Pelican Water to define the project scope for Version 1.

  • Worked with engineering leads to ensure the mobile app’s features align with the existing Pelican Water website database.

  • Produced the entire app’s wireframes that capture user needs and the project’s version 1 scope.

  • Worked with CitrusBits Art Director and Pelican Water’s in-house graphic designer to develop the app’s visual aesthetics with Pelican Water’s branding in mind.

  • Produced assets for handoff in Zeplin and communicated with engineering leads to ensure efficient handoff for each design sprints.

  • Provide support to QA by reviewing builds to ensure design consistencies and uphold to feature requirements.

PLATFORMS:

iOS

OVERVIEW:

Pelican Water Systems makes and delivers environmentally friendly water systems to homes and individuals. They are top leaders in their field and set industry standards with their products. Their water systems can be found in stores like Home Depot. 

CHALLENGES:

With an already existing e-commerce on through their website, Pelican Water approached our agency to help them build a native commerce app.

SOLUTION:

Our team collaborate closely with the Pelican Water team to determine version 1 MVP features. With in-depth understanding of the existing website and architecture, our mobile designs demonstrate intuitive checkout experience while retaining key features from the current site. 

 
 
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